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BREAKING: Taylor Swift Eras tour to provide almost £1bn boost to UK economy

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7 months ago

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TAYLOR SWIFT WILL PERFORM CONCERTS IN LONDON, EDINBURGH, LIVERPOOL AND CARDIFF WHEN HER ERAS TOUR COMES TO THE UK (IAN WEST/PA)PA ARCHIVEJOSIE CLARKE9 HOURS AGO
Taylor Swift’s upcoming Eras tour will provide a £997 million boost to the UK economy, according to a report.
Almost 1.2 million fans will spend an average of £848 on tickets, travel, accommodation, outfits and other costs to see the pop superstar at one of her 15 UK tour dates in June and August – more than 12 times the average cost of a night out, according to the Barclays Swiftonomics report.

Eras tour tickets sparked a 15.8% year-on-year increase in UK spending on entertainment when they were released last July.

The average amount spent on an Eras tour ticket is £206, although 14% of fans, including those who bought VIP ticket packages with premium seating and exclusive merchandise, spent more than £400.

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